Company pleases customers with inflatable packaging
When the carton is sealed, an air-filled cushion holds the contents securely in place, preventing damage during shipment.
By Staff -- Modern Materials Handling, 2/1/1999
Quill Corporation, a direct marketer of business products, received many complaints from customers concerning the use of polystyrene peanuts used in Quill packaging."We were happy with the polystyrene peanuts," says Terry Schwarting, director of distribution at Quill. "But in survey after survey, our customers responded with pretty emotional comments about our choice of packing material."
"We had to give customers no-fuss packaging without raising our material and labor costs."
Schwarting decided early that kraft paper would not meet the necessary criteria because the weight of the material would increase the shipping cost per package. This was a major drawback because Quill pays the shipping and handling charges on orders of $45 or more.
The other option was an inflatable air bag that would provide void fill and cushioning without offending customers or adding shipping weight.
The inflatable packaging system produces a continuous perforated chain of air-filled cushions that can be torn off and inserted into cartons for fast, high-volume void-fill packaging applications. Only one operator is needed to tear off the required number of dispensed air cushions and insert them into each box before sending them through the case sealer.
The inflatable packaging system eliminates clean-up of the peanuts, without additional labor or material costs.
Quill received a 95% positive response rate from its customers for the inflatable bags. The company was so satisfied, it ordered inflatable packaging systems for six other regional distribution centers.
Sealed Air
There are no other articles related to this article.Talkback
Related Content
Related Content
Sponsored Links
View All Blogs
