Magline completes acquisition of Mule, which is relaunched as LiftPlus

Magline, a manufacturer of route distribution solutions, announced in October 2015 that it acquired the assets of the Mule battery powered lifting hand truck product line by Beyond Products, Inc.

The Magline branded and upgraded product is launching officially this month and will be called LiftPlus. Greg Ecker, Magline’s president and COO, said, “The acquisition of The Mule product line marks a further step in the strategy of building a portfolio of best-in-class material handling products. This product acquisition fits well within our stated objectives, and we are excited about the value it will generate. LiftPlus is a terrific product addition to our current platform and rebalances the portfolio as we continue to expand our offering.”

Andrea Horner, Magline’s vice president of marketing said, “This powered product is strategic to us in so many ways. First and foremost, it significantly deepens our portfolio of Magliner products and services. This expansion demonstrates our customer commitment to offer a full breadth of durable, ergonomic, and quality equipment to allow safe use and transport of items.”