Subscribe to our free, weekly email newsletter!



Speed dating, materials handling style

By Bob Trebilcock, Executive Editor
February 18, 2011

Yes, that’s a shameless headline, aimed to get your attention. I think of it as Modern’s version of Live Nude Conveyors.

But if you haven’t done so already, check out the One Minute To Connect videos on the ProMat website. Then, take a moment and vote for your favorite.

What’s it’ all about? MHIA, the sponsor of ProMat, has created a special web page where exhibitors can post a 60 second video to promote their company and their product. They get one minute to make a connection that may lead to a date in March. “We’re pushing the videos out to attendees,” says Devon Birch, marketing and communications manager, for MHIA. “Once they watch the video, they can vote for their favorite.” Sounds a little like The Bachelor to me. 

As of yesterday, there were 24 videos on the site, with Sapient Automation leading the pack with 205 votes. The next closest competitor was a video for overhead monorail trolleys from Demag with 145 fans. That may be a reflection of good marketing. “We have found that some companies are really taking advantage of the site and sending out the video to people on their mailing list and encouraging them to vote,” says Birch.

Translation: If you have a favorite video – or a favorite company – fire up your Constant Contact list and get out the vote.

Birch says she has been pleasantly surprised by the creativity of some of the submissions. “There are some videos that are really well done and informative, and a few that have taken some creative license that are fun to watch,” she adds.


ProMat 2011 will be held March 21 - 24, 2011 at McCormick Place South in Chicago. The tradeshow will showcase the latest manufacturing, distribution and supply chain solutions in the material handling and logistics industry.

Read all of Modern’s ProMat 2011 coverage

 

About the Author

Bob Trebilcock
Executive Editor

Bob Trebilcock, executive editor, has covered materials handling, technology and supply chain topics for Modern Materials Handling since 1984. More recently, Trebilcock became editorial director of Supply Chain Management Review. A graduate of Bowling Green State University, Trebilcock lives in Keene, NH. He can be reached at 603-357-0484.


Subscribe to Modern Materials Handling magazine

Subscribe today. It's FREE!
Find out what the world’s most innovative companies are doing to improve productivity in their plants and distribution centers.
Start your FREE subscription today!

Recent Entries

Dassault Systèmes, the 3DEXPERIENCE Company, a world leader in 3D design software, 3D Digital Mock Up and Product Lifecycle Management (PLM) solutions, today announced the signing of a definitive share purchase agreement for Dassault Systèmes to acquire Quintiq, a leading provider of on-premise and on-cloud supply chain and Operations Planning & Optimization software, for approximately €250 million

During this complimentary webcast you'll learn the 6 reasons your operation could benefit from voice and multi-modal solutions and exactly how The Container Store did it. They were able to improve efficiency, safety and accuracy, without a complete WMS overhaul and their employees find it faster and easier to use.

Study suggests solutions for filling the talent gap, including the development of robust ties with the education system.

Global business optimism reaches highest level in survey history.

Mentor-based program aims to help students develop STEM skills and foster innovation, self-confidence, communication and leadership.

Article Topics

Blogs · ProMat 2011 · All topics

About the Author

Bob Trebilcock, executive editor, has covered materials handling, technology and supply chain topics for Modern Materials Handling since 1984. A graduate of Bowling Green State University, Trebilcock lives in Keene, NH. Contact Bob Trebilcock.


© Copyright 2013 Peerless Media LLC, a division of EH Publishing, Inc • 111 Speen Street, Ste 200, Framingham, MA 01701 USA