Subscribe to our free, weekly email newsletter!



Speed dating, materials handling style

By Bob Trebilcock, Executive Editor
February 18, 2011

Yes, that’s a shameless headline, aimed to get your attention. I think of it as Modern’s version of Live Nude Conveyors.

But if you haven’t done so already, check out the One Minute To Connect videos on the ProMat website. Then, take a moment and vote for your favorite.

What’s it’ all about? MHIA, the sponsor of ProMat, has created a special web page where exhibitors can post a 60 second video to promote their company and their product. They get one minute to make a connection that may lead to a date in March. “We’re pushing the videos out to attendees,” says Devon Birch, marketing and communications manager, for MHIA. “Once they watch the video, they can vote for their favorite.” Sounds a little like The Bachelor to me. 

As of yesterday, there were 24 videos on the site, with Sapient Automation leading the pack with 205 votes. The next closest competitor was a video for overhead monorail trolleys from Demag with 145 fans. That may be a reflection of good marketing. “We have found that some companies are really taking advantage of the site and sending out the video to people on their mailing list and encouraging them to vote,” says Birch.

Translation: If you have a favorite video – or a favorite company – fire up your Constant Contact list and get out the vote.

Birch says she has been pleasantly surprised by the creativity of some of the submissions. “There are some videos that are really well done and informative, and a few that have taken some creative license that are fun to watch,” she adds.


ProMat 2011 will be held March 21 - 24, 2011 at McCormick Place South in Chicago. The tradeshow will showcase the latest manufacturing, distribution and supply chain solutions in the material handling and logistics industry.

Read all of Modern’s ProMat 2011 coverage

 

About the Author

Bob Trebilcock
Executive Editor

Bob Trebilcock, executive editor, has covered materials handling, technology and supply chain topics for Modern Materials Handling since 1984. More recently, Trebilcock became editorial director of Supply Chain Management Review. A graduate of Bowling Green State University, Trebilcock lives in Keene, NH. He can be reached at 603-357-0484.


Subscribe to Modern Materials Handling magazine

Subscribe today. It's FREE!
Find out what the world’s most innovative companies are doing to improve productivity in their plants and distribution centers.
Start your FREE subscription today!

Recent Entries

Experienced executive joins provider of automated storage and retrieval systems.

This white paper will outline the use of automated, software-driven picking technologies such as horizontal carousels, vertical carousels and vertical lift modules for inventory picking. These automated picking technologies can slash fulfillment times, labor needs and warehouse footprint requirements, while vastly improving throughput and worker productivity. This supports same-day and next-day delivery objectives and boosts customer satisfaction. Download the complimentary white paper.

How to identify and reduce the six types of waste common to every battery room.

Most departments to double in size, electrical controls department to increase four-fold.

Revitalize American Manufacturing and Innovation Act would create more advanced manufacturing centers to compete globally and attract investors.

Article Topics

Blogs · ProMat 2011 · All topics

About the Author

Bob Trebilcock, executive editor, has covered materials handling, technology and supply chain topics for Modern Materials Handling since 1984. A graduate of Bowling Green State University, Trebilcock lives in Keene, NH. Contact Bob Trebilcock.


© Copyright 2013 Peerless Media LLC, a division of EH Publishing, Inc • 111 Speen Street, Ste 200, Framingham, MA 01701 USA