Modex 2012: Fortna announces new software release

Fortna (Booth 509) announced the release of version 3.0 of their DCmodeler tool. The proprietary system quickly synthesizes item, order, receipt, shipment and inventory data to project future business requirements and growth.
By Sara Pearson Specter, Editor at Large
February 07, 2012 - MMH Editorial

Fortna (Booth 509) announced the release of version 3.0 of their DCmodeler tool. The proprietary system quickly synthesizes item, order, receipt, shipment and inventory data to project future business requirements and growth.

The software can analyze each item’s dimensions, weight, velocity and inventory requirements to recommend the best storage and handling media. It also analyzes seasonal trends at the item level to minimize inventory while right-sizing facilities and automation. By compressing a process that typically takes weeks into hours, the company can provide rapid, accurate data simulations.

“The speed of our DCmodeler system allows us to foucs on alternative and ‘tipping point’ analysis to develop the best custom and justifiable design for our customers’ distribution operations,” said John White, Fortna’s president.

White also discussed his company’s global growth with a recent acquisition of South Africa-based LGA Logistics Consultants.

Modex 2012 is scheduled to be held February 6-9, 2012 in Atlanta’s Georgia World Congress Center. The tradeshow will showcase the latest manufacturing, distribution and supply chain solutions in the material handling and logistics industry. Modern’s complete Modex 2012 coverage.



About the Author

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Sara Pearson Specter
Editor at Large

Sara Pearson Specter has written articles and supplements for Modern Materials Handling and Material Handling Product News as an Editor at Large since 2001. Specter has worked in the fields of graphic design, advertising, marketing, and public relations for nearly 20 years, with a special emphasis on helping business-to-business industrial and manufacturing companies. She owns her own marketing communications firm, Sara Specter, Marketing Mercenary LLC (http://www.saraspecter.com). Clients include companies in a diverse range of fields, including materials handing equipment, systems and packaging, professional and financial services, regional economic development and higher education. Specter graduated from Centre College in Danville, Ky. with a bachelor’s degree in French and history. She lives in Oregon’s Willamette Valley where she and her husband are in the process of establishing a vineyard and winery (http://www.BellsUpWinery.com).


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