NACCO Materials Handling Group gives back to local community

Through its sponsorship of East Carolina University athletics, NMHG is helping to raise awareness for the United Way of Pitt County.
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By Modern Materials Handling Staff
August 31, 2010 - MMH Editorial

NACCO Materials Handling Group, (NMHG) has always believed in the importance of giving back to the local Greenville, N.C. community and surrounding county. NMHG is proud to be a sponsor of East Carolina University (ECU) athletics, while simultaneously raising awareness for a charity close to the company’s heart: United Way of Pitt County. 

“In conjunction with our United Way activities, NMHG is proud to partner with ECU athletics in football, basketball and baseball for the upcoming 2010-11 season,” said Jonathan Dawley, NMHG’s vice president of marketing. “During each sport, NMHG will sponsor touchdowns, three-pointers and home runs as a way to communicate our partnership with United Way. Our desire is that continuous visibility for our United Way partnership will lead others to invest in the community as well.”

Cecelia Scott, executive director of United Way of Pitt County, concurs that the ECU athletics sponsorship is a unique way of getting the message out.

“We are excited to have NMHG, once again, commit to partnering as a Pacesetter organization with United Way in 2010,” said Scott. “NMHG’s sponsorship of ECU athletics will give strong visibility to United Way throughout all of eastern North Carolina.” 

During the United Way kickoff meeting at NMHG Americas headquarters, Scott highlighted three key areas of focus for United Way of Pitt County in 2010:
• Improve reading and math competency for kindergarten through third-grade children to establish a strong base for future learning and success.
• Offer skills training for Pitt County residents to increase their ability to achieve and retain solid employment.
• Deploy safety net services for residents living in “hurricane alley” to improve quality of living should disaster affect the area.

“We are excited to support the objectives for United Way of Pitt County,” Dawley stated. “It is due to the generosity of our employees, even during these recessionary times, that we are able to make a difference in our local community through United Way programs.”

 



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