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Automate, a leading automation trade show, postponed until June 2022

Automate Forward virtual show announced for March 2021


The Association for Advancing Automation (A3) announced today it has made the difficult decision to postpone Automate, North America’s leading automation trade show and conference, until June 6-9, 2022, at TCF Center in Detroit, Michigan.

A3 also announced Automate Forward, a virtual conference and trade show for the robotics and automation industry, which will be held March 22-26, 2021. The conference will feature more than 80 speakers on robotics, machine vision, motion control, artificial intelligence, and smart automation technologies.

Automate Forward will include a virtual exhibit hall and networking center where attendees can connect directly with companies and experts to solve their automation solutions. Registration for Automate Forward is open now. Exhibiting and sponsorship opportunities are available.

“The pandemic has taken a major toll on people all over the world,” said Jeff Burnstein, President of A3. “While we expect that vaccines will have a positive impact in 2021, we don’t believe it would be in the best interests of our exhibitors, attendees, speakers, and staff to hold an in-person Automate in May of 2021. Coming out of the pandemic, companies in every industry will be looking for automation products and solutions to help them become more successful in an increasingly automated world. Automate Forward and Automate 2022 will be critical to that growth.”

More than 20,000 attendees and 600 exhibitors are expected in Detroit for Automate 2022. The Automate Show in 2021 was on pace to be the largest ever, with nearly 300,000 square feet of exhibits. Exhibitors for the postponed 2021 show are currently being notified about how they can lock in their participation in Automate 2022.

In 2019, A3 announced Automate’s move to its new home in Detroit, after more than 25 years in Chicago. After 2022, Automate will return to its normal odd-year cycle with the next shows being held in Detroit on May 22-25, 2023 and May 12-15, 2025.

Automate Forward is the latest in a series of successful virtual events A3 hosted since the pandemic shut down in-person trade shows. More than 20,000 people attended A3’s virtual events in 2020, which included RIA Robotics Week, AIA Vision Week the International Robot Safety Conference, the Autonomous Mobile Robot Conference, the AI & Smart Automation Conference, and MCMA TechCon, among other events. In addition to Automate Forward, A3 is planning a full calendar of virtual events in 2021.


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